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Phoenix Technologies Joins Baidu Apollo Autonomous Vehicle Ecosystem as Software Partner

Released October 18, 2021 at 10am EST – Campbell, CA

Phoenix Technologies, the world’s first independent secure firmware vendor, is proud to announce that it has joined the Baidu Apollo Autonomous Driving ecosystem as a software partner. Apollo is a pioneer and one of the leaders worldwide in the development and deployment of autonomous driving technology.

Phoenix and Apollo have been working collaboratively on the development of a production-ready autonomous driving solution. Major OEMs will integrate this solution into their vehicles to offer fully autonomous cars, robotaxis and more. “We are very excited to be collaborating with Apollo and believe it is strong validation of our expertise in secure firmware for the autonomous vehicle market,” said Gerard Moore, President and CEO of Phoenix Technologies. “We look forward to a long and prosperous relationship with Apollo,” Moore added.

The Apollo autonomous driving ecosystem was established to accelerate the innovation and development of autonomous driving technology, and is one of the largest ecosystems worldwide, with global partners ranging from top OEMs to major automobile suppliers to innovative software companies.  Apollo is committed to offering the safest and most reliable autonomous driving experience possible. As of September 2021, the Apollo autonomous driving service has provided more than 400,000 rides and publicly operated in five cities with an accumulation of more than 8.7 million miles.

About Phoenix Technologies

Phoenix Technologies has been pioneering firmware innovation since 1979 with over a billion units installed worldwide. Phoenix designs, develops, and secures firmware for a wide range of computing devices and platforms. Phoenix is headquartered in Silicon Valley (Campbell, CA) with a global presence and primary engineering teams based in the US and Taiwan.

For more information contact:
Ameet Dhillon
Phoenix Technologies
Director of Product Management and Marketing
[email protected]